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Data News & Events
Media Assets Are More Than Just Files, They're the Foundation of Experiences
When most brands think about media assets, they think about the ways their teams can (or cannot) find the right images and videos needed to drive most engagement opportunities today.Continue reading...
Building a New Model For Remote Work
How Pipelines Can Help Marketers Gain a Better Understanding of Machine Learning
Marketers are increasingly using machine learning technology to help implement campaign strategies. But the introduction of machine learning can raise programming concerns, concerns which many marketing professionals may only have a surface-level understanding of.Continue reading...
Why Your Digital Workplace Cannot Be One-Size-Fits-All
The most important assets retained by nearly any business is not its real estate or even its top leaders — it’s the people — the employees it hires and invests in. This realization is essential to effectively develop a modern digital workplace.Continue reading...
Act-On Integrates With Zoom, Amperity Partners With Zendesk and More DX News
Act-On Software, which provides marketing automation software, has announced an integration with Zoom. The integration follows Act-On’s roll-out of the Automated Journey Builder earlier this month and is designed to allow marketers to promote and manage Zoom webinars from within the Act-On platform. The capabilities include: Automated workflows: MarketersContinue reading...
Microsoft, Verizon Partner for Edge, Google Workspace’s New Add-Ons and More News
Hardly a week goes by without one tech company or another claiming that the latest version of release of their product is ground breaking. It is very rare that these claims stand up.Continue reading...
5 Customer Success Lessons Electric Utilities Should Adopt from High-Tech
Electric utilities have had a weak relationship with customers — whom they called customers “ratepayers” until recently — for years now. But like all other industries, they must now reinvent their relationship with customers due to several key factors placing enormous pressure upon them: Digital customers have new expectations: TraditionalContinue reading...
SharePoint Syntex: The First Stop on the Road to Project Cortex
Mapping Employee Journeys Can Make a Better Workplace
The 42% of organizations that have a customer journey map developed it within the past two years, so it’s getting hot, according to a report from Hanover Research. So if organizations put so much faith into customer journey mapping, shouldn't do the same for their employees, too? Should theyContinue reading...
Does Netflix CEO's 'Pure Negative' Comment on Working from Home Have Merit?
Has your organization adapted to working from home yet? Many say yes. One prominent CEO likely wishes the remote shift never happened. Netflix CEO Reed Hastings calls remote working a “pure negative.” He'd like his workforce to return to the office “12 hours after a (COVID-19) vaccine is approved.Continue reading...